Since 1996, 10-time Grammy award winner, Shawn “JAY-Z” Carter has dominated the rap industry and set trends for a generation. Now in 2010, he personifies t.he “American Dream.” Founder and chairman of Rocawear, he is also co-owner of the NJ Nets, 40/40 sportsclubs, Translation Advertising and Carol’s Daughter skin line, as well involved in a partnership with Iconix Brand Group. After three successful years as President and CEO of Def Jam Recordings, where he fostered the careers of international stars Rihanna, Ne-Yo and Kanye West, JAY-Z entered into a partnership with Live Nation to form Roc Nation. Through Roc Nation, JAY-Z released the Blueprint 3, his 11th #1 album, putting him ahead of Elvis for most #1 albums by any solo artist





