Henry Johnstone, Sydney - Australia - on 10/10/12
Australia finally gets its very own electronic music conference this November, set to take place over two days in late Novmember during ARIA week over three different venues at Sydney’s Jones Bay Wharf. It's name? The Electronic Music Conference, naturally. The inaugural event will bring together some of the world’s leading artists, managers, promoters, media and more across a program of panels and keynote interviews (and parties) with the aim of exploring the current state of the Australian dance music industry.
The first round of speakers have now been announced for the EMC, which along with a selection of key industry players from Australia and around the world, also unsurprisingly includes two of the top tier artists from the national 2012 Stereosonic festival; Tiesto & Diplo. The first round of panel discussions have also been revealed, which includes topics like America's EDM explosion, Australian festivals, global trends, Australia's underground party scene and more.
You can find a full list of the first round of speakers and panels after the below video.
EMC Speakers First Round:
Tiesto, artist (NL)
Diplo, artist (USA)
Patrick Moxley, Ultra Music (USA)
David Boyle, Senior Vice President of Insights, EMI Worldwide (UK)
Tommy Trash, artist (AUS)
Gary Richards, Hard Events (USA)
Ash Pournouri, At Night Management (SWE)
Mike Brown, Director of International Market Development, Twitter (USA)
Steve Levy, BPM/Moonshine (USA)
Richie McNeill, Totem Onelove (AUS)
Neil Ackland, CEO, Sound Alliance/EMC, Founder (AUS)
Seth Combs, Chief Marketing Officer, Sol Republic (USA)
Dan Rosen, CEO, ARIA (AUS)
Dror Erez, Totem Onelove (AUS)
Ken West, Big Day Out (AUS)
Andy Vance, Brand Partnerships Manager – Music and Lifestyle, CUB (AUS)
John Wall, Fuzzy (AUS)
Sudeep Gohill, CEO, Droga5 (AUS)
Hamish Pinkham, Director, Rhythm Group (NZ)
John Curtin, Marketing Director, Totem Onelove (AUS)
Mark Poston, Chairman, EMI (AUS)
Brett Robinson, Future Entertainment (AUS)
Brandon Roque, Marquee Sydney (USA)
Grant Smillie, Neon Records (AUS)
Adam Zammit, CEO, Big Day Out (AUS)
Tim Duggan, Content Director, Sound Alliance (AUS)
Jason Ayoubi, Future Entertainment (AUS)
Rukes, photographer (USA)
Tim Hardaker, Partnerships Director, Sound Alliance (AUS)
Scott Horscroft, Vice President of A&R, EMI (AUS)
John Course, Vicious Recordings (AUS)
Jack Tregoning, Editor, inthemix (AUS)
Jane Slingo, Young Strangers (AUS)
Ben Suthers, Big Day Out (AUS)
Bev Malcolm, EMI/BPM Originals (AUS)
Anthony Colombi, Global PR Pool (AUS)
Andrew Jackson, Manager, Milton Archer (AUS)
Dayna Young, Archery Club (AUS)
EMC Program First Round:
Keynote Address: Tiesto
The world’s number 1 DJ sits down with Grant Smillie for an in-depth discussion about his career, production, Australia and the future.
Panel: Behind America’s EDM explosion
Some of the US’s leading figures, including Ultra Music founder Patrick Moxley, Hard Event’s Gary Richards and BPM’s Steve Levy take us through exactly what happens when the most influential music market discovers dance music.
Research Presentation: Global Trends
EMI’s Senior Vice President of Insights, David Boyle, gives EMC2012 an exclusive presentation into the latest Australian and international dance music trends, based on research of over 750,000 music fans.
The Artist Panel
Sure to be a highlight of EMC2012, top international artists including Diplo and Tommy Trash share their unique takes on the future of the electronic music scene.
Panel: The Festival Debate
Australasia’s leading music festivals Stereosonic, Future Music, Parklife, Big Day Out, Rhythm & Vines (NZ) and more go head-to-head to debate the current festival landscape.
Round-Table: Sound of the Underground
Electronic music is not just about mainstages. Some of the underground’s most passionate musicians and promoters talk through the importance of keeping it grounded.
Panel: Brands and dance music
EMC2012 will bring together some of Australia and the world’s most sophisticated and experienced brand marketers in the music world including Sol Republic’s CMO Seth Combs, Droga5 CEO Sudeep Gohil, CUB Brand Partnerships Manager Andy Vance and Sound Alliance CEO Neil Ackland to find out how to pitch your product, how to attract sponsors and importantly real world examples of what works.
Masterclass: Breaking it down
Production whizzes take apart their favourite tracks live on stage and show you all their tips and tricks.
Panel: Scene but not heard. How to break radio.
Where does dance fit into Australia’s radio landscape? Join Vicious’ Lorne Padman, Global PR’s Anthony Colombi and more as they explain how to crack radio.
Round Table: Industry Body
Is it time that Australian dance music had an organised, dedicated body to represent and lobby for our industry? Be a part of the first round table discussion.
EMC2012 Emerging Artists Showcase
A selection of the hottest emerging artists in Australian dance music will showcase their talents for the industry. This exclusive cocktail party is exclusive to EMC Delegates on the afternoon of Tuesday November 27.
EMC Closing Party
EMC takes over the Ivy Pool for a Closing Party on Wednesday November 28, featuring Australia’s best dance labels – Onelove, Ministry of Sound and Neon – as an official part of ARIA Week. This event is exclusive to EMC Delegates only.
The EMC takes place Tuesday November 27th and Wednesday November 28th, 2012. For more info including delegate tickets head to the official website.
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