Usher’s new album “Looking 4 Myself” dropped last week and by his own admission is his most “club” album yet. With all of the hangers-on to the current trend in dance music, I’m still cautiously optimistic that Usher might have something relevant to contribute to the underground, even if it’ll have to come in the form of some forward thinking remixes.
The video for the second single off of the album, “Scream,” was shot at The Daryl Roth Theatre which is home to New York’s Fuerza Bruta. The Off-Broadway show features acrobatic performances akin to what you might find at a grittier Cirque Du Soleil.
In addition to the music video below, you can see Usher speak about why he chose Fuerza Bruta for his album launch party and catch behind the scenes footage of the filming of his video.
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